The latest trend: innovative wool back in the spotlight
Wool is an important part of both men’s and women’s wardrobes, but now in a new role that takes into account performance aspects of urban life and the cross between fashion and sportswear. It is in the active world, where performance is fundamental, that the most innovative woolen fabrics and yarns are created, often mixed with other technical fibers in order to assure the best results both during physical activity and everyday life. The fiber reinvents itself and takes on new technological qualities, thanks to the most advanced treatment and finishing, which render it ideal for every type of weather and both indoor and outdoor disciplines. As such, a new definition of sportswear emerges; fashion is enriched with timeless garments, made from fabrics designed to guarantee comfort, protection and style to globetrotters at the gym, while travelling, at home, or on the streets. Today, wool combines design, tech and comfort for the whole wardrobe for everyday or leisure.
For a lunch meeting, Marco wears a Herno knitted cardigan in pure cashmere with cashmere/silk details, lined with quilted nylon and thermal padding. The casual garment asserts a strong and energetic appearance thanks to sporty details like elastic knit wrists, collar and bottom hem, and its removable hood. High quality materials and precise manufacturing make this cardigan unique, polished, simply stylish. After all, as Marco states, “a gentleman’s passions can be varied, but the important thing is to do what he loves with elegance and simplicity. He can even be elegant while playing rugby.” The cashmere down jacket is not only an expression of comfort and softness, but it also offers a waterproof treatment to affront harsh weather. A garment that embodies a perfect compromise between practicality and timeless elegance.
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