Reebok Classic celebrates again Kendrick Lamar, award-winning artist at the Grammy Awards 2016, with a capsule collection FW16 who wants to make his mark in the wake of the success of previous collaborations.
Classic Leather Perfect Split Pack has been realized thanks to the invaluable support of renowned designer Ian Paley, for man and for the woman who wants a sophisticated and elegant look, but have an underground spirit and do not give up wearing a shoe with an unmistakable groove.
The sneaker develops in a harmonious way the concept of “Perfect Split“, interprets and represents perfectly the conflicting traits of American rapper personality, and declines them through a symbolic “separation”, which is realized through the double staining of the sole.
Authenticity and originality have always been the hallmarks that join Reebok Classic and Kendrick Lamar: to celebrate these values, the famous photographer and director Nabil Elderkin has created a dedicated campaign, exclusively using vintage equipment.
The capsule collection will be available from August 1st on the website and in selected fashion stores.

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